QUEENSFORD CHARCOAL
Art Director/Designer: Julia Ditro // Copywriter: Nadira Bostic
The fire of this campaign was to reposition the branding of Kingsford Charcoal towards women and crowning them as Queens, rather than Kings.
Art Director/Designer: Julia Ditro // Copywriter: Nadira Bostic
The fire of this campaign was to reposition the branding of Kingsford Charcoal towards women and crowning them as Queens, rather than Kings.